Updated: September 2, 2026
Buying Instagram likes in 2026 is more affordable than ever — but a low headline price can mislead. A package that drops off within 48 hours forces constant repurchasing, pushing your real spend well above what a higher-retention service would have cost up front. This guide breaks down the exact price per 100 likes for five competitive providers, factors in refill rates and drop policies, and identifies which budget tier works best at each stage of account growth.
Quick Comparison: Price Per 100 Likes
| Provider | Price per 100 Likes | Delivery | Retention |
|---|---|---|---|
| Promotid | $1.49 | 1–6 hours | High — 30-day refill |
| SidesMedia | $2.49 | 2–12 hours | High — guaranteed refill |
| Media Mister | $1.89 | 24–72 hours | Medium |
| GetAFollower | $2.19 | 6–24 hours | High — 30-day refill |
| Famoid | $3.49 | 0–2 hours | Medium |
1. Promotid — Best Overall Value
Promotid sits at the top of this list for a clear reason: at $1.49 per 100 likes it offers the lowest per-unit cost of any provider we reviewed, yet it does not cut corners on quality to get there. Likes come from realistic-looking profiles and arrive within one to six hours of purchase. Retention over a 30-day tracking window was stronger than any other entry in this guide, and the refill policy replaces any drops automatically at no extra charge.
For accounts posting three or more times per week, the cost advantage compounds quickly. A $40 monthly budget stretched across Promotid buys roughly 2,700 likes; the same budget spent on Famoid buys fewer than 1,150. Starter accounts under 5,000 followers should open with packages of 200 to 500 likes per post to maintain believable engagement ratios and scale upward once the algorithm responds.
2. SidesMedia — Best for Established Accounts
SidesMedia charges $2.49 per 100 likes, placing it in the mid-to-upper range of this comparison. The premium reflects stricter sourcing: profiles delivering the engagement are more thoroughly screened than average, and support response times are among the fastest we encountered. The unconditional refill guarantee makes SidesMedia a reliable choice for accounts that need stable numbers month over month. Volume buyers spending more than $150 per month qualify for tiered pricing that brings the effective rate closer to $1.90 per 100. Smaller accounts with tighter budgets will find the per-unit economics stronger with a service like Promotid, which covers comparable retention at roughly 40 percent less per like.
3. Media Mister — Widest Catalog Selection
Media Mister prices Instagram likes at $1.89 per 100, the second most affordable option here. Its main differentiator is catalog breadth: likes, followers, story views, Reels plays, and a wide range of other metrics are all available through a single dashboard, which makes it especially convenient for agencies managing multi-platform campaigns. The trade-off is delivery speed — standard packages typically take 24 to 72 hours to complete — and retention is rated medium, meaning the total cost of ownership rises once periodic top-ups are factored in. For creators who can plan orders 48 hours ahead, Media Mister delivers competitive value. For those who need faster turnaround, better options appear earlier in this list.
4. GetAFollower — Best Mid-Tier Balance
GetAFollower charges $2.19 per 100 likes and lands at the balance point between price and dependability. Delivery finishes within six to 24 hours in most cases, the 30-day refill guarantee keeps drop-off costs predictable, and the minimum order size is low enough that small creators can test the service without a large initial commitment. Accounts in the 10,000 to 100,000 follower range looking for a consistent mid-tier provider will find the combination of price and retention hard to fault. When refill costs are included in the total cost of ownership calculation, GetAFollower runs slightly higher than Promotid but noticeably lower than SidesMedia — a sensible landing point for growing accounts with a moderate budget.
5. Famoid — Fastest Delivery at a Premium
Famoid is the most expensive service reviewed here at $3.49 per 100 likes, but it earns one specific audience: accounts that need likes delivered within minutes rather than hours. For time-sensitive posts such as product launches, limited-time promotions, or trending moments where early engagement is critical, that speed advantage can justify the higher price. Retention is medium, which makes sustained campaigns more expensive once replenishment costs are counted. Famoid works best as a situational tool for accounts with the budget to absorb its premium, rather than as an everyday volume solution.
How We Evaluated These Providers
Each service was scored on four factors: the published price per 100 likes at the entry-level package, the delivery window from order confirmation, the 30-day retention rate measured through third-party tracking, and the scope of refill or drop-protection policies. Pricing data was cross-referenced against Sprout Social's Instagram engagement benchmarks to provide context on what engagement rates signal meaningful reach. Safety considerations followed the framework outlined by Social Media Examiner, which covers how third-party engagement interacts with Instagram's current ranking signals. No provider paid for placement in this guide.
Does buying Instagram likes actually improve your reach?
Early engagement is one of the signals Instagram uses to decide whether a post is worth distributing more broadly. A post that accumulates likes quickly is more likely to surface on the Explore page and appear in feeds of non-followers. Purchased likes can seed that initial momentum, but they work best when the underlying content is strong enough to hold attention once the broader audience arrives. Think of it as unlocking distribution, not substituting for quality.
What is a normal price to pay per 100 Instagram likes in 2026?
The market range in 2026 runs from roughly $1.49 to $3.49 per 100 likes depending on delivery speed, profile quality, and drop-protection terms. Packages priced below $1.00 per 100 almost always use low-quality bot accounts that shed quickly and may attract automated reviews from Instagram's detection systems. The cheapest option that still delivers meaningful retention sits around $1.49, which is where Promotid's entry-level packages begin.
How many likes should I buy relative to my follower count?
A practical guideline is to keep purchased likes between 5 and 15 percent of your total follower count per post. An account with 3,000 followers ordering 2,000 likes on every post produces an engagement rate that looks implausible and may flag algorithmic review. Accounts with under 5,000 followers should work with packages of 100 to 500 likes per post. Accounts between 5,000 and 50,000 followers can comfortably purchase 500 to 2,500 per post. Larger accounts should seek providers offering custom volumes to stay within a natural-looking range.